About the Course
Communication is the concept of exchanging messages with more than one or a group of people using various mediums of communication. The study of Communication deals with understanding the holistic behaviour, opinion, attitude, and other emotions of people post receiving a message. The mediums or specializations in communications include Journalism; Advertising; Media Production; Social Media and Public Relations. Studies in communication develop one’s analytical, communication and interpersonal skills. Marketing deals with promoting a product or selling a product through different campaigns or platforms. Modern Marketing has evolved into an elaborate subject that now has multiple specialisations. The specialisations in Marketing include Digital Marketing; Direct Marketing; Social Marketing; Relationship Marketing and Brand Management. Studying Marketing and Communications abroad is a great way to explore opportunities and avenues of profession and study. One can learn innovative, qualified techniques of this field from a global stance. Curriculum for marketing and communication programs abroad guides individuals with the much-needed knowledge that bears the potential of understanding these two subjects on a global level. Many aspiring students of marketing and communication take up the course abroad because of its comprehensive studies and experiential leading lifestyle.
Eligibility
Popular countries
Careers
Entry requirements to pursue a bachelor or marketing course mandatorily requires an English proficiency test of IELTS or PTE or TOEFL scores. While bachelor’s degrees require high school education, master’s degrees require a bachelor’s degree in relevant fields such as commerce, mass communication, visual communication, business studies etc.
Marketing and Communication require students to explore and understand different cultures to perceive things more effectively and choose the methods of communication most appropriate for different situations. USA, UK, Australia, and Canada are the most popular countries to study marketing and communication given their economy and multicultural societies. Over the years, business schools in these countries have built up a strong reputation in terms of excellent training and job opportunities. Their extensive curriculum focusing on global perspectives have managed to teach future professionals how to plan, build and maintain successful sustainable marketing and communication activities, regardless of where one plans to pursue their career.
Marketing and Communication jobs are highly sought after and are available in abundance in every part of the world. Almost all organizations recruit individuals with knowledge of this field. Popular career options in the field include Public Relations Officer; Journalism; Advertising; Corporate Communication; Brand Manager; Marketing Specialist etc.